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Innovatie Latest: Tinder x Spotify

Mixtape

Dark days, folks. Dark days.

 

Brangelina is no more. Such a mixed bag of emotions, isn’t it? Vindication for some. Sadness, shock and surprise for others (told you there’d be alliteration). Regardless of your feelings, I think we can all agree on one thing: Jennifer Aniston definitely had a little lol to herself.*

 

Anyway, this week’s innovation is bound to cheer you (single) people right up. Tinder and Spotify are teaming up to help you “make a little music with someone new”. Are you reading into that? I know I am…

 

Basically, Tinderonians will be able to include their fave tunes on their Tinder profiles. Now if that’s not a good reason to swipe right, I don’t know what is. At the very least, it’ll help users cut through potential one night stands future life partners and pick someone who likes 90s hip hop as much as they do. Although let’s be honest, who’s not partial to a bit of 90s hip hop ?

 

For more info (and a ridiculous video), check out this article http://www.adweek.com/news/technology/spotify-and-tinder-want-help-connect-users-through-their-musical-tastes-173599

 

Of course I’d say you’re all wondering what my #TinderAnthem would be… If I had to pick a song of the moment, it would have to be this A$AP Rocky tune. Betcha you thought it was gonna be this one didn’t you? #sobasic

 

An old school one I never get sick of? Please see here. Anyone noticing a pattern?

 

Finally, anyone care to hazard a guess on what tunes Brad is gonna have up on his Tinder??

 

 

That’s all from me this week, friends. Same time, same place next Friday.

 

Lots of love,

Innovatie

 

*Only joking. Although… #iloveyoubrad #callme #cantfindmeontinder

 

@KatieRochford

 

cover pic: https://www.instagram.com/p/BJ-Q8tihXNC/?taken-by=untrue.truth